Using Facebook to Recruit

Over the last few weeks, we’ve discussed how to best use social media to find your next hire. While there are a lot of methods and several networks like LinkedIn and Twitter, one of the best ways to recruit your next hire is to use Facebook. Using Facebook to recruit is actually a lot simpler than using some of the other social networks. However, there is still some work involved.

Build Up Your Following

Before you can expect to see any results on Facebook, or any social network for that matter, you have to build up your following. In order to effectively use Facebook as a recruiting tool, you need to have an audience to share content with. Without followers on Facebook, you’ll be sharing content and job postings to no one.

Create a Careers Tab

With a Company Page on Facebook, you have the opportunity to create different tabs. Through these tabs, you can hold contests, share content, and even post your job openings. By creating a Careers Tab on your company page, you are providing followers and those who visit your page with the opportunity to see what positions you have open.

Share Content

With Facebook, it’s all about being real, which means sharing content that your page followers actually want to see and read. Don’t just share your own blog posts, but share content from other sources, post pictures, share quotes, and encourage your followers to reach out to you.

Engage Your Followers

Being on any social media site is about engagement. It’s about making connections with people, which means you need to be monitoring your social sites. It also means you need to be asking questions, answering questions, and talking to the people who follow you and the people you follow.

How do you use Facebook to recruit? We’d love to hear your stories and see how we can help! Leave your questions and stories int he comments section below.

Using Twitter to Recruit

Last week, we discussed how you can start using LinkedIn for your recruiting efforts . This week, it’s all about using Twitter to recruit. With all of the social networks, it can become a little tedious to monitor them and keep up with everything. Using Twitter for recruiting doesn’t have to be quite as time consuming as some of the other networks, but that’s not to say you should be passive. Here are a few ways you can start using Twitter to find your next hire:

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Using Social Media to Recruit

It’s next to impossible to not be on social media today. Whether it’s your personal accounts or company accounts, you probably have some sort of interaction with social media sites on a daily basis. The use of mobile devices is on the rise and that rise is driving the importance of social media. Many companies are now using social media networks as tools for recruiting top talent.

While this sounds like a fantastic idea (and it may very well be) there are certainly right and wrong ways to go about using social media to recruit talent. Here are a few things you need to think about before launching into using social media for recruiting:

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